The “International Consumer Rights Day”, a festival related to the vital interests and rights of consumers, was established by the International Consumer Coalition in 1983. However, many people’s recognition of it originated from CCTV’s “3-15 Party”.

Today, the “3.15 Evening Party” has already accompanied us for 28 years. During this period, hundreds of illegal and infringing companies have been exposed, and the companies that have been exposed have become the object of criticism from all walks of life and fell into the minds of consumers. Valley bottom. Perhaps it is precisely because of this, most companies regard 3·15 as a “high-risk” topic, and they are far from being able to avoid or talk about “false talk.” In contrast, one company is slightly different. The company will be the ultimate product quality, at the same time regardless of the cost of good after-sales service, do its utmost to safeguard the interests of consumers, provide users with questions and answers to the service, will be false to ensure that users use real products.

This company is - Kosan .

Kelan Kelan

"Fighting fake" is a serious

The person in charge of the company said that counterfeit goods have affected market stability and distributors' sales. Kossane has paid great attention to counterfeiting. Since the previous year, the company has continued to carry out various forms of counterfeiting activities.

Unlike high-grade products, the cost and price of urea for car nuisance vehicles are very low. It can be blended with some urea and water, and the true and false urea of ​​car carbs can not be directly recognized by the naked eye. All over the country there are fake urea car urea in sales, including street vendors, shops, maintenance, and specialty stores. Most of the fake urea is produced by small workshops, mainly in the form of big brands and repetitive use of security codes. The wide distribution of counterfeit goods and the variety of counterfeit goods make consumers unpredictable.

As the saying goes, "The soldiers will block and the water will cover the earth." There are many ways to fight fakes. According to the China Truck Network, the company is working with a third-party anti-counterfeiting coalition to crack down across the country. Through counterfeiting alliances, counterfeiting or similar infringements with the packaging, names, trademarks, etc. of Kosher are all punished accordingly. Industrial and Commercial Administrative Law Enforcement Site Photo

Industrial and Commercial Administrative Law Enforcement Site Photo

Anti-counterfeiting is not only a matter for manufacturers, but cooperation with “plant sales” is very important. Kosher is not alone, and the national distributors of Kossane are comrades of the “Kossau Fighting Mission”. Dealers reported that the cooperation of the company and the assistance of the local industry and commerce departments had made the anti-counterfeiting activities of the company easier.
Zhangjiakou sales outlets - industrial and commercial administrative enforcement site photos

Zhangjiakou sales outlets - industrial and commercial administrative enforcement site photos

The subtle way to allow users to have a clear understanding of the true and false, is conducive to controlling fake and shoddy products from the terminal, so increase publicity efforts to teach customers to identify the authenticity of what the company has been doing. In the past few years, Kosovo has published relevant knowledge on “how to distinguish authenticity” through various publicity channels such as the WeChat public account. At the same time, price regulation is one of the anti-counterfeiting measures. The company has standardized the market price of urea for car nudists and provided strong protection against counterfeiting.

Refined on the "eye of the eye" easy to distinguish between authenticity

In the face of a mixed market, if you can't distinguish between true and false kosher, unfortunately buying fake products will cause great harm to users and the company itself. Unqualified vehicle urea will clog filters and nozzles. And its piping, if serious, can also affect the SCR after-processor system. Replacing the inlet of one nozzle is between 800 and 900 yuan, and the replacement of the catalyst carrier at the tail of the exhaust pipe is 8,000-9,000 yuan. In addition, the long-term filling of inferior urea fluid will cause the nozzles to crystallize, unable to spray the urea fluid, and cause the discharge to fail to reach the standard. According to the feedback from the repair shop, the list of failure cases in which urea nozzle crystals cannot spray urea fluid can be seen in a row.
Urea nozzle crystal

Urea nozzle crystal

The ability to distinguish the authenticity of urea from car urea can prevent it from happening. According to the person in charge of the company, Kossell has a unique product tracking system that can identify the production date, manufacturers, and batches of urea car urea through code, and the forged code will not have such information. With the high cost of coding falsification technology, falsification is more difficult.

For the user, the anti-pseudo code is an effective way to identify the authenticity. An anti-counterfeiting mark can only be scanned once, and when the scanned anti-counterfeit code is scanned twice or more, it will show the words “had been swept”. If the customer detects that the security code has been scanned when scanning the security code for the first time,

Basically it can be judged that the fake was bought. In addition, the risk that the price of benzyl urea, which is far below the market price, is fake is also relatively high.

Strict quality control product highlights

"Ren Hong is not much," and big names always have many "followers," but they can be imitated but never surpassed. In the 8 years since its listing, Kosher has continued to sell well and has become a well-known brand in the automotive urea field. What is behind this secret?

It is understood that the company is a urea solution manufacturer that has obtained both VDA certification from the United States, API certification from the United States, and CGT certification from China. At the same time, the company is sending its products to third parties for testing at least twice a year. Really and effectively control the quality of products and ensure that customers can use high quality products.

The production process of Kossell is independently developed by Kossell and has national invention patents. Every barrel of product must undergo a rigorous review before it can be brought to market. In addition, every month, according to the product audit plan, Kossane will perform product audits on the products in the plan according to the requirements of VDA 6.5. The audit results will be reported directly to the top management.

Each barrel must undergo a rigorous review Each barrel must undergo a rigorous review

Not all car urea is called kanesco! After obtaining high quality and strict requirements, the market has gained recognition and won many honors, Kosan has also made breakthrough progress in counterfeiting, and has conducted counterfeit and infringements on manufacturers. Hit hard. In the future, while improving the influence of its own brand, KBS will continue to increase its crackdown on counterfeits in the market. It is believed that not only will the blue sky give us a pure blue sky, but it will also give consumers a pure market!

Readings:

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