event:

1. High oil prices and shortage of fuel

Every time the price of oil rises, the automobile industry will surely be greatly affected. From the establishment of OPEC in 1960 to the subsequent Iranian crisis and the Gulf War, the decline of US autos and the rise of Japanese cars are all extremely important. Since 2004, the trend of rising oil prices has not been curbed in 2005. The price of Beijing's 93# gasoline was 1.95 yuan in 2002, and it has now soared to 4.26 yuan. Consumers’ psychological defenses are being broken through. Provinces and cities even have oil shortages. Reaction to the industry, this year affected by the rise in diesel prices, commercial vehicle manufacturers stricken all over the place, and the economical SUV created in the glory of the glory of the two years before it will disappear. Energy conservation and development Alternative energy in the automotive industry is receiving unprecedented attention.

2, General North America crisis

Nearly a century ago, GM is almost synonymous with the automotive industry. Unfortunately, GM is also a representative of the North American automobile crisis. This giant ship is suffering from the high cost of medical insurance for employees, and Ford is also the same. What will happen to the giants? Delphi’s eventual application for bankruptcy protection may be a sign, but Wagner and Little Bill Ford are trying to lift the sky alone. From the beginning of the 20th century, both manufacturers have experienced many tests of life and death, each time. No one hopes that these legendary companies, which involve millions of employed people, will fall down, especially for General Motors. Now the Chinese market is becoming the most valuable card in its hands.

3. SAIC, Nanjing Auto's acquisition of Rover

The British Rover, who had been suffering for a long time, was really ill-fated. Earlier Honda's shareholding failed to inject the vigor and vitality of Rover into Japanese companies, and BMW's acquisition of the Rover almost drove himself into the water. Apart from masturbation, it has almost become a classic case of failure in mergers and acquisitions in the industry. No one stipulates that Rover’s problems must be solved by China. Today, Rover is actually acquired by two companies from China. SAIC acquired intellectual property rights, while Nanjing Automobile obtained production equipment. For this, it was a lot of fun. I wouldn't say that Rover would bring much value to the self-owned brand. This rare "divide and conquer" acquisition has already caused headaches. Don't forget that Britain Changqiao's gang of leftovers is also waiting for Rover to revive. Cross-border purchases are not a joke.

4, GM, Chery reconciliation

Chery QQ plagiarizes generic SPARK in the end? This issue has become even more important nowadays. The dispute between General Motors and Chery was resolved in November. No one knows any details other than a brief statement. It can be argued that the reason why General Motors had to compare QQ must be the same in the past three years. It is because of the emphasis on commercial interests and the importance attached to the Chinese market. Today, GM agrees to reconcile with Chery because it needs more emphasis on the Chinese market in the context of the North American crisis. The same emphasis is only on some adjustments to the strategy. There are other more important things waiting for GM to do it.

5 Dongfeng Yueda KIA Debate

At the beginning of the auto industry blowout, Dongfeng Yueda Kia had the limelight with the “Thousands of Limax” models, but after the “YuanJia” and “JiaHua” models were stagnant and the profitability was reduced, the conflict finally broke out. Kia and Jiangsu Yueda teamed up. “Forcing Gong” Dongfeng demanded Dongfeng to withdraw its shares. After mediation by various parties, this incident eventually ended in a peaceful end. It was reconsidered that the two Chinese shareholders each held 25% of the shares and the foreign shareholders held 50% of the shares. Is the ratio, which is 50% of the shares of the Chinese and foreign parties, an equivalent concept in practice? It can be found that the desired checks and balances have not yet emerged. No one can guarantee that the two Chinese shareholders are one heart. Another point is why SAIC-GM-Wuling, which is the “Chinese-Foreign” model, will be happy.

6, small displacement cars, diesel cars should not be lifted

The lifting of bans on small-displacement vehicles and diesel vehicles is a commonplace problem. The news that Beijing will lift the ban on diesel vehicles this year has been circulating among the people, and the release of a "China Diesel Sedan Development Proposal" has even pushed the ban on the lifting of the ban. However, up till now, the issue of the lifting of the ban has remained unclear. Is "Limited" and "Limited Chai" reasonable? Perhaps only one sentence can be used as an explanation: The issues that are closely related to the car do not necessarily depend on the auto industry itself. This is true both at home and abroad.

7. Chery, Geely and other overseas roads are frustrated

Since last year, the voice of independent brands and commercial vehicle exports has been high. Chery and Geely regard overseas markets as the hope for the future. However, we must not neglect the difficulties we face because of our passion. Before becoming a major exporting country, Ethnic enterprises still have more homework to do. Malaysia's repeated uncertainty about setting up a factory in Geely shows that sometimes you just send products to people who don't necessarily have to ask. Where does the country's auto industry go? However, ethnic enterprises must not be discouraged, because every setback is a valuable accumulation of experience.

8, Oakes delisting

Louis XV of the French King made a clear statement: "After I die, I will control the flood." This is perfectly appropriate for Oaks. When he first entered the auto industry, he was arrogant and did not give up on his cause. However, he was quicker than anyone else. Only one group was left. Flicker's consumers complained that the automobile industry was not a speculative industry. When the automobile industry policy was criticized because of its entry barriers, we should also realize that the establishment of a sound exit mechanism is also similar. important.

9. Beijing Benz - Daimler Chrysler Automotive Co., Ltd. established

From the joint venture between AMC and Beijing Jeep, Dai-ke should be one of the first multinational car companies to enter the Chinese market. However, after companies such as Volkswagen, General Motors, Toyota, and BMW have taken the lead, Dai Ke is still in China. Lackluster. At the same time, the ambition of Beijing's revitalization of the auto industry has not been undiluted. After the Renault project collapsed, the success of Beijing’s modern project brought Beijing a little self-confidence, but Beijing is obviously not satisfied. After delays, the domestic Mercedes-Benz finally listed at the end of the year, "the composition of the components of the vehicle characteristics of the import management measures," the restraint, Dai Ke CEO Schlenk's retirement, will allow Beijing Benz in 2006 full of variables.

10. Dongfeng Motor listed overseas

Overseas listing was once enthusiastic about the state-owned auto groups. However, among SAIC, Dongfeng, Beijing Automotive and Guangzhou Automobile, Dongfeng first passed the finish line. Prior to this, Dongfeng listed a lot of questions, but its significance can not be ignored. First, the automobile is a capital-intensive industry, and the success of the listing is significant for Dongfeng to raise funds and get rid of the bank loan burden. Secondly, listing means more shareholders, and Dongfeng has always been accused of chaotic corporate governance structure is expected to improve. Dongfeng unified the opinions of all parties in the joint venture and provided ideas for the listing of other groups in the future. But what are the disadvantages of listing? In the coming time, Dongfeng will become the object of watching from other families.

policy:

1, tariff reduction

Implementation time: January 1

Main content: Continue to implement WTO commitments, and further reduce tariffs, including tariff reduction from 34% to 38% to 30%.

Comment: This is the fourth time that China’s auto tariffs have fallen after China’s accession to the WTO, but it has not significantly driven down the prices of imported vehicles. Tariff reduction has had little effect on expanding the sales of imported vehicles. On the contrary, we can see that non-tariff factors will further affect the market.

2. Implementation of "Automatic Import License Issuance Management"

Implementation time: January 1

Main content: According to the promise of accession to the WTO, China's implementation of a number of years of auto import quota management system, the implementation of automatic import license management of automotive products, thus canceling the limit of the amount, the market gradually open.

Comments: The automatic registration system relaxes the management of imported vehicles, and there is no clear limit on the number of imports, and it is more market-oriented. However, due to the "Automotive Brand Sales Management Approach" and the "Registration and Taxation System" and other related regulations, the threshold for imported car dealers has been further increased. Coupled with the competitive pressure of domestic cars, the number of imported cars has gradually decreased.

3. "Administrative Measures for the Import of Auto Parts That Constitute the Characteristics of the Vehicle"

Implementation time: April 1

Main content: The sum of the price of imported all-in-one or semi-parts-assembled automobiles, imported body (including cabs), two engine assembly trucks, and imported parts and components reaches 60% of the total price of the vehicle. All constitute "the characteristics of the vehicle", once the "car features", the customs will be based on the vehicle tax rate levy customs duties and import value-added tax.

Comments: The new policy to curb the assembly of cars in the KD and SKD modes has also forced most domestic joint-venture car companies to change their production status, thereby avoiding China becoming a car assembly base and promoting a substantial increase in the levels of the parts and auto industries.

4. "Automobile Brand Sales Management Measures"

Implementation time: April 1

Main content: Starting from April 1, 2005, passenger cars should implement brand sales and services (set up a six-year transitional preparation period and be fully implemented on October 1st); since December 1, 2006, all automobiles should be branded. Sales and service. A company that has not obtained a license from a car manufacturer will not be able to register a car for sale at the Trade and Industry Bureau. Overseas automobile manufacturing companies are directly responsible for or authorizing a domestic company to be their general automobile dealer, responsible for formulating and implementing the same brand network plan.

Comments: This approach accelerates the survival of the fittest by dealers, prompts auto sales companies to devote their efforts to professionalization and branding, and leads consumers to become more rational and mature. It plays a great role in regulating the marketing activities of the automotive market.

5, "Passenger fuel consumption limit"

Implementation time: July 1

Main content: This standard puts forward the requirements for the limit of the fuel consumption of passenger vehicles according to the overall vehicle conditioning quality, which is implemented in two phases. For newly-developed vehicles, the implementation date of the first phase is July 1, 2005, and the second phase is implemented on January 1, 2008. The models under production are implemented one year behind the new development vehicle respectively. By then, vehicles that do not meet the standards will be banned from production and sales.

Comments: The implementation of the new standard is expected to reduce the energy waste caused by the lower energy efficiency due to the increase in car ownership; and to promote the replacement of outdated models, will help domestic joint venture car companies to introduce real advanced technology.

6, "Motor Vehicle Maintenance Management Regulations"

Implementation time: August 1

The main content: the provisions of the maintenance of the completion of the "certificate of compliance" should not be issued without delivery, the owner has the right to refuse to pay or pick up the car; and will implement the quality assurance period system. During the warranty period, the motor vehicle cannot be used normally due to maintenance quality, and the repaired party must return to repair as soon as possible. If the repair cannot be used normally after two repairs, the undertaker shall be responsible for contacting other maintenance units and bear the corresponding expenses. The prescribed price of accessories, etc., will be punished with heavy penalties in violation of the new regulations.

Comments: The new regulations stipulate that the factory warranty period, the failure of the maintenance factory, the factory certification, the price of accessories and other aspects of the system is good news for owners, but also will make the automobile maintenance industry more standardized and transparent. However, in reality, the regulation has not yet played the role of regulating the industry. Training consumer awareness of rights protection and strengthening management is the prerequisite for the effectiveness of the policy.

7. Automobile Trade Policy

Implementation time: August 10

Main contents: involving automobile sales, used car circulation, auto parts circulation, auto scrap and scrap car recycling, automobile foreign trade and other fields, systematically proposed the development direction, goals, business norms and management system framework of China's auto trade. Including: Implementing car brand sales and services; Encouraging the circulation of used cars; Full release of auto parts distribution; Encouraging strong overseas investors to invest in domestic auto trading, and guiding qualified car suppliers and distributors to establish sales and service networks abroad , increase efforts to develop the international market.

Comments: This policy strengthens and improves the management of automobile trade, regulates the automobile market order, and promotes the circulation of modern automobiles. This means that China's auto industry is fully open to foreign investment from accessories, production and sales, to used-car transactions, and enhances the ability of domestic auto products to compete in the international market.

8, "imported cars landing tax policy"

Implementation time: October 1

The main content: cancel the automobile bonded business, and implement the system of tax payment. It is required to apply for customs clearance immediately upon entry of imported cars and pay customs duties, value-added taxes, and consumption taxes, with a total tax of about 65%. All import declaration procedures cannot be processed within the specified time and all shipments are returned.

Comments: The implementation of the tax system to increase importers to increase capital pressure on the importer to increase the cost, and thus affect the overall number of imported cars. The taxation system is considered to be one of the measures to protect the domestic auto industry.

9, "Second-hand car circulation management measures"

Implementation time: October 1

Main contents: Clearly encourage the establishment of competition mechanisms, expand distribution channels, gradually liberalize used car operations, encourage qualified car brand dealers and other business entities to operate used cars, set up branches in other places, and conduct chain operations. According to regulations, the used car sales will use a unified invoice, and the original mandatory assessment in the used car transaction will never return.

Comments: China's used car market has been developing slowly, facing problems such as backward trading methods and non-standard trading practices. The new approach will drive the second-hand car industry to face tremendous changes and development, and the entire Chinese automobile industry will also form a new growth point. Since the "Measures" are just guiding opinions, detailed implementation rules need to be formulated and promulgated by local administrative departments and industry associations. The measures for the management of used car industries in Guangdong Province will be formally announced at the end of December.


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