In chemical companies, there are a considerable number of products whose packaging is nothing more than the product name, product brand number, quality index, manufacturer, manufacturer's address, production date, etc., but almost no indication of the use of the product, authentication methods, instructions for use, etc. Description of content. This packaging is too simple. The author believes that this is a major drawback of chemical products, reducing the market competitiveness of products and the ability to prevent counterfeiting.
The packaging is the face of the product and it will give the buyer a first impression. As the chemical industry becomes more and more developed today, more and more similar products of the same kind are produced, and the important factor attracting consumers to purchase is often the outer packaging of the products. The author once recalled that a type of foreign fertilizer was very popular in rural areas. In addition to the inherent quality of the product, an important reason was that the outer packaging was particular about: the fertilizer used up the outer packaging and even clothes. Today's petrochemical production technology is intensive and the process is complex. With the continuous expansion of product use, the downstream processing users of chemical products are increasingly pressing on the technical requirements for product processing. For this reason, the downstream companies will naturally want to receive product add-on instructions for such value-added services. However, if the upstream company has mastered this market information in a timely manner and provides corresponding services in time, product sales will inevitably increase.
Many chemical companies now worry that their products are counterfeited, but most of them just complain that the market regulators have been weak. They do not know that one important measure to prevent counterfeiting is to improve the security performance of their packaging. The anti-counterfeiting performance of today's product packaging is more and more important. In addition to the excellent product quality, many well-known brands have also made great efforts in the novel and unique packaging design to ensure that the product's vitality is enduring.
Therefore, the external packaging of chemical products must meet the needs of today's market. Under the circumstance that the company's commercial secrets are not involved, the external packaging of products should be made more elaborate. The product introduction, application direction, and processing instructions should be provided to the users. And the development of enterprises is beneficial.

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