**Public Company Information:** NASDAQ: ADSK NASDAQ: MAT **SAN FRANCISCO—(BUSINESS WIRE)—** Autodesk, Inc. (NASDAQ:ADSK), a global leader in 3D design and engineering software, and Mattel (NASDAQ:MAT), the renowned toy company, have recently announced a groundbreaking partnership. This exclusive agreement aims to bring cutting-edge 3D design and 3D printing technology to the forefront of the toy industry, revolutionizing the way children interact with toys. The collaboration will introduce a series of innovative apps designed to allow users to imagine, design, and customize their own toys, which can then be brought to life through 3D printing. This initiative seeks to combine traditional playtime with digital creativity, offering a truly immersive experience that bridges the gap between the physical and virtual worlds. Samir Hanna, Vice President and General Manager of Consumer and 3D Printing at Autodesk, expressed excitement about the project: "At Autodesk, we're committed to empowering everyone with tools that make 3D design accessible and enjoyable. Partnering with Mattel allows us to showcase how our Spark open 3D printing platform can enhance creative play and inspire future generations." Doug Wadleigh, Senior Vice President and Global Brand General Manager of Toy Box at Mattel, echoed similar sentiments: "Kids worldwide are brimming with imagination and curiosity. By leveraging Mattel's deep understanding of play and Autodesk's expertise in creative software, we aim to deliver a unique 3D design experience that aligns with our mission to spark imagination and innovation." The initial app in this series is set to launch in the second half of 2015, accompanied by a dedicated online hub showcasing Mattel's 3D printing ventures. More details will be revealed in due course. --- **About Mattel:** Mattel (Nasdaq: MAT), a global leader in toy design, manufacturing, and marketing, boasts an impressive portfolio featuring iconic brands such as Barbie, Hot Wheels, Monster High, American Girl, and Fisher-Price. In 2013, Mattel earned recognition as one of the "World's Most Ethical Companies," and in 2014, it ranked fifth on Corporate Responsibility Magazine's "100 Best Corporate Citizens" list. Headquartered in El Segundo, California, Mattel employs nearly 30,000 people across 40 countries and serves customers in over 150 nations. Visit them at [mattel.com](http://www.mattel.com), [facebook.com/mattel](http://www.facebook.com/mattel), or [twitter.com/mattel](http://www.twitter.com/mattel). --- **About Autodesk:** Autodesk empowers individuals—from professionals to students—to design and create solutions for a better world. Whether you're an architect, engineer, artist, or hobbyist, Autodesk's software tools enable limitless possibilities. Learn more at [autodesk.com](http://www.autodesk.com) or follow @autodesk on social media. --- **Legal Notice:** Autodesk and the Autodesk logo are registered trademarks of Autodesk, Inc., and its subsidiaries worldwide. Other brand names and product names are trademarks of their respective owners. Specifications and prices are subject to change without prior notice. Autodesk disclaims responsibility for typographical or graphical errors in this document. © 2015 Autodesk, Inc. All rights reserved. --- **Contact Information:** Autodesk, Inc. Jennifer Gentrup, 415-547-2435 jennifer@autodesk.com Mattel Angela Emery, 310-252-3306 angela@mattel.com --- This partnership marks a significant milestone in the evolution of play, offering children the chance to engage with toys in ways never before possible. As both companies continue to innovate, they remain dedicated to fostering creativity and inspiring future innovators.

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